Content Strategist

Company
Location
Chelsea
Posted
September 28, 2013

Noodle is seeking an experienced individual for a dynamic new role to lead content strategy and execution for Noodle and specifically Noodlings, a trusted education resource for learners of all ages (Preschool, K12, College, Grad School and beyond). You'll be tasked with creating attention-grabbing content that drives traffic to Noodle while informing, educating and inspiring parents and students alike. You should have a passion for education, learning and start-up culture. 

About the work

  • Able to strategize compelling, dynamic content ideas that inspires, drives thought-leadership, and ultimately generate awareneess and traffic for Noodle.org
  • Manage the workflow of content marketing projects from conception through implementation and serve as editor for all content before it is published and distributed
  • Develop and maintain editorial calendar for original Noodle content including blog posts, white papers, guides, data visualizations, interviews, videos, presentations, case studies and more
  • Create small-scale collaborative content and missions with a focus on engaging new and active users; create larger-scale collaborative content and missions with a focus on virality/stickiness
  • Coordinate and mentor a team of freelancers and experts (writers, editors, designers) to create content as needed, while maintaining a cohesive voice and brand
  • Establish consistent voice for company content including best practices in grammar, messaging, tone, and style.
  • Assist in writing and editing branded Noodle content: press releases, bylines, email templates, FAQs, ad copy, site messaging, value propositions & product features
  • Planning effective distribution channels for individual pieces of content, maximizing the reach across channels such as press and social
  • Track metrics to analyze the success of content marketing efforts and optimize accordingly
  • Keep a close watch on news and trends in order to generate themes/topics for content production

About you

  • 3+ years of experience in content strategy, production or online editorial
  • Demonstrated ability & passion for creating sharable, original content that drives traffic and builds awareness -- yes, we will ask for examples
  • Strong storyteller, ability to convey ideas in a clear and compelling manner
  • Passion for all aspects of content development: idea generation, research, writing, editing, collaborating with designers and developers and assisting with content promotion
  • Organized, project management, multi-tasking are words that describe you
  • Needless to say, excellent proofreading, verbal and written skills
  • Must love the idea of working in a startup environment

Working at Noodle Education

  • Beautiful office space in Chelsea Piers
  • Competitive salary, 401K offering and bonus plan
  • We get you insured: medical, dental & vision coverage
  • Commuter benefits
  • Paid vacation and sick days
  • Steeply discounted gym membership to Chelsea Piers Sports Center
  • Weekly FreshDirect orders to the office

Sound exciting? Show us your stuff! In addition to your resume/CV, please send a few writing samples and/or a link to your portfolio or blog.